4 Pillars of Video Marketing

 
 

Thank you so much for your interest in The 4 Pillars of Video Marketing. You can download our guide below.

Video content is the key to messages that cut through the noise and connect with online audiences.

The numbers are clear:

  • Internet users spend close to 7 hours each week watching online videos.

  • Almost ¾ of consumers say they’ve been convinced to download an app or software after watching a video.

  • Over half of consumers say they want to see more video content from brands and businesses they support.

  • Marketers report that video content has allowed them to

    • Raise Brand Awareness

    • Boost Leads

    • Land New Customers

You can make video content part of your marketing program on any budget. The tools to capture scenes and soundtracks then edit them into effective content are available to everyone. DIYers can quickly learn to handle the technical aspects of video content. If you have a great story to tell and take the time to tell it well, video content will reward your efforts.

Managing the process and keeping video creation, production, and promotion on track is a bit more complicated. But it’s something anybody can do with the right approach. That’s why we put so much stock in starting out with a solid video marketing strategy.

If you want to establish a strategic approach to video marketing for your organization, or guide to the 4 Pillars of Video Marketing is a great place to start. 

Download the guide and answer the questions to get everything you need to develop and document a strategy that will put you on the path to success. 

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