Lighthouse Arts Center

After the success of our collaboration with Lighthouse Arts Center on “Child Education”, Argonaut Productions got the opportunity to work with them again. The goal of the first project had been to help them secure the funds they needed to find a long-term solution to their need for space. The next time around, the goal was to craft a video story that would help them increase their visibility in the community.

The folks at Lighthouse let us know that they had heard their organization described as the “hidden gem of Tequesta, FL”. They wanted a video project that would make sure they weren’t “hidden” anymore. To help get them what they needed, Argonaut Productions focused on finding individual stories of impact that would demonstrate what Lighthouse Arts Center means to the community.

The challenge we faced in finding the right stories to tell was the sheer breadth of available options. Lighthouse Arts Center has numerous programs and touches the lives of individuals in the community in many different ways. Our discovery process revealed that the best way to tell that story in a manner that would resonate with audiences was through the experiences of individuals.

The parallel narratives in this video demonstrate the expansive reach of the Lighthouse Arts Center. They position the Center as something you want to be a part of—whether that is through support or participation. When audiences see the Center in this light they get a story worth telling: a story they can share with others.

 
Previous
Previous

Imagine

Next
Next

Educate-Advocate-Elevate